YouTube is officially rolling out a brand new way for creators to monetize Shorts on February 1st, according to an official announcement.
“Starting February 1st, 2023, monetizing partners will be able to earn money from ads that are viewed between videos in the Shorts Feed. This new revenue sharing model will replace the YouTube Shorts Fund.”
It will be a big push to be more competitive in the short form video space with the likes of TikTok and Instagram Reels. YouTube has stated that it expects the payouts to be greater than creators are currently seeing from the Creator Fund process.
Creators will be able to apply for a cut of Shorts ad revenue if they have over 1,000 subscribers, and have seen 10 million Shorts views over the preceding 90 days, and once those milestones are reached they will be able to sign up for the program.
The split will be based on performance.